June Media Round-Up
June was a definitely a busy month for Malt-O-Meal! We were honored to help Al Roker with the Today Show’s “Lend A Hand” campaign, and donated more than 500,000 servings of oatmeal to the program’s designated charities across the country. We also made a $25,000 cash donation to The Covenant House in West Virginia to support their programs in the Charleston community.
Our Greenest Classroom Contest continued to generate buzz this month with a feature of one of the runner-ups, the Ridge & Valley Charter School in Blairstown, NJ (which we love to see), and we saw even more great coverage out there on our Bag The Box movement:
Warren Reporter – Ridge & Valley Charter School in Blairstown earns national recognition for earth-friendly practices
MomStart – Bag The Box Environmentally Saving on Packaging
GreenBiz - A Look at What’s Inside Malt-O-Meal’s Sustainability Bag
Projects for Preschoolers – Muffins, Art, and Malt-O-Meal Cereal
All Aboard - NEW Blueberry Mini Spooners from Malt-O-Meal (review & giveaway)
If you’re interested in learning about what goes on inside a Malt-O-Meal plant, be sure to check out these great articles from The Randolph Guide in Asheboro, NC .
Oh, and before we forget…THANK YOU! Malt-O-Meal continues to prevail in the Minneapolis/St. Paul Business Journal’s MN Brand Madness match ups, and we owe it all to you, our wonderful fans. It’s been really fun, and we’re excited to keep moving through the bracket!
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